Thwap! You know what that was? The sound of cupid's arrow striking. That's right; the new 2012 BMW 3 Series Sedan was officially introduced to the market this February 11 and it's now available at Weber BMW.

We might not be professional match makers, but we're confident the BMW 3 Series will satisfy even the hardest to please drivers in Fresno, CA. Why do we think that? Because the 2012 BMW 3 Series is anything but a one-size-fits all luxury sports sedan. Available in Sport, Luxury and Modern, it's designed to suit all different personalities and aesthetic preferences.

Sure, all three are available with a delightfully feisty 4-cylinder TwinPower Turbo (available in the 3-Series for the first time this year) or 6-Cylinder TwinPower Turbo engine (carried over from years past).  But  performance,  innovative technology (i.e., 6.5-inch freestanding iDrive screen, Traffic Sign Recognition technology, ECO PRO Mode, auto start-stop system, and full-color HUD), and integrity are probably things we all want in a luxury car.

Catering to sporty types, the 2012 BMW 3 Series Sport Sedan has a slightly more aggressive demeanor than its Luxury and Modern counterparts. This is thanks largely to its glossy black accents, and silver-tone bars dividing the front air intakes. Drivers have the option of taking the high-gloss look inside as well, where they can also choose aluminum trim options. Black sports seats with contrasting red stitching makes you feel even more in control. And to finish it all off: double five-spoke, 18-inch wheels.

The 2012 Luxury BMW 3 Series Luxury Sedan delivers a much more refined look thanks to a more understated front kidney grille distinguished by thin chrome bars. Chrome accents also lend elegance to the front air dam, front-air-intake inserts, window surround and rearview mirrors. And to command even more respect: customized 18-inch wheels, which feature multiple thin spokes to match the sophisticated-looking kidney grille.

For drivers who find contemporary aesthetic pleasing, the 2012 BMW 3 Series Modern Sedan delivers a pleasant combination of natural matte and chrome accents and 18-inch wheels featuring a modern turbine design. The interior is finished in warm, modern tones.

Ready to take the next step? Visit Weber BMW at 7171 N Palm Ave for complete specs and a test drive.

Immediate questions? Contact us here.