BMW Invites You to Become an Electronaut
Published Friday, 30 September, 2011 by Blog Admin. Categories: New Inventory, Green.
BMW has created a new electric vehicle named ActiveE. What they're hoping, however, is to create is something bigger than just electric. As such the Bavarian automaker has launched a brand new campaign, which encourages drivers to become "electronauts".
Like astronauts explored outer space, electronauts are land explorers and adventurers. And, ultimately, they're expected to help BMW determine how their distinctive Active E electric vehicle and EV technology is able to connect drivers…

